Love Seth Godin’s presentation to Google, “You end up not trying to find customers for your products, but products for your customers.”

  1. make something worth talking about
  2. tell it to people who want to hear from you
  3. they do the marketing
  4. get permission from them to tell them next time

Great presentation although I disagree with some of what Seth says. Here’s the YouTube.

This phenomenon of joining a public learning network and soon seeking greener grass is not limited to education, innovators always face frustration. Connecting and learning just often transforms us, if not just reminds us, that we are innovators not content with status-quo.

Without the support of like-minded people, which I would never have had without virtual worlds and web 2.0, I would literally have gone crazy in my pay-the-bills position.

Ironically, however, having this outlet has helped me stay content even happy in my current position since I realize it neither defines nor restricts me any longer. Connecting this way provides a new outlet for personal passion and innovation in spite of the wet blankets and ignorance all around.